Paid Brand Collaborations

Intentional partnerships leveraging my platform — rooted in trust, storytelling, and alignment.

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Overview

I partner with brands to create thoughtful, story-led content shared through my personal platforms. These collaborations are designed to feel natural, aligned, and genuinely integrated into my real life — not scripted or transactional.

My audience is built on trust, relatability, and lived experience. Because of that, I’m selective about the brands I work with and how those partnerships show up.

This service is best suited for brands looking to reach women, moms, and wellness-minded consumers in a way that feels human and authentic.

  • Paid brand collaborations are a good fit if you:

    • value storytelling over one-off promotions

    • want your product or service integrated naturally into content

    • are looking to reach an engaged, trust-based audience

    • care about alignment, not just reach

    I work best with brands I already use, love, or genuinely align with — ensuring every partnership feels authentic on both sides.

  • Depending on the partnership, collaborations may include:

    • Instagram Reels or TikToks shared on my personal platforms

    • In-feed posts or stories

    • Lifestyle integration or storytelling formats

    • Campaign-style content over a set period of time

    All collaborations are scoped intentionally based on goals, timeline, and creative direction.

  • 1. Alignment & discussion
    We align on brand values, goals, deliverables, and timeline to ensure the partnership feels like a natural fit.

    2. Content creation
    I create story-driven content that integrates your brand in a way that feels organic and aligned with my audience.

    3. Publishing & follow-up
    Content is shared as agreed, with clear expectations around timing and deliverables.

  • Paid brand collaborations are distinct from UGC for brand use.

    • UGC is content created for brands to use on their own platforms or ads

    • Collaborations include content posted to my personal platforms and audience

    If you’re unsure which option makes the most sense, I’m happy to help guide that decision.

  • A few examples of recent brand partnerships are shared below.

    Additional examples and metrics are available upon request.

Recent work

Next Steps

If you’re interested in a potential collaboration, I’d love to learn more about your brand and goals.

  • "Karla has created outstanding content for us! She is always so communicative and brings to life the ideas we have! We greatly appreciate her attention to detail and responsiveness!"

    Olivia Curtis, MyFitnessPal

  • "Ballast Gear has worked with Karla four times (so far) and we have greatly enjoyed each interaction. All of her work has exceeded expectations and been incredibly well edited and crafted. She is professional, organized, and thoughtful. We would definitely recommend Karla to any company looking for a great content creator!"

    Ballast Gear